Looking to balance the books, Chelsea have set their price on the 22 year old striker which has drawn interest from Fulham and Wolves.
Selling a youth product means that it will go down as pure profit and would help Chelsea within the Profitability and Sustainability Rules… something which is always brought up with Chelsea due to their ‘never seen before’ spending in recent transfer windows.
Armando Broja has never been the main man at Chelsea since coming through the youth ranks and has usually played second fiddle by being introduced from the bench. Just the two goals this season which betters his tally of just one from the previous, although he missed half of the season due to his ACL injury. Before that though during the 2021/22 season the Albanian endured a positive first season in the English top flight netting nine goals in his time, a respectable return which excited Chelsea fans upon his return from the loan spell.
Unable to lay down a marker as to why he should be Chelsea’s leading talisman, it seems as though Todd Boehly and co have opted to cash in on the academy product which will be a plus on the financial books. The price that has been set has caused Fulham and Wolves to take a closer look, although if Chelsea are unwilling to budge on the £50 million then their interest may diminish as it is big money especially for a striker who is yet to score double figures in the league across his short career. Chelsea have had a long interest in Napoli frontman Victor Osimhen as well as Ivan Toney of Brentford, where either would be sure to bring plenty of goals but it may be something that the owners will look to explore deeper in the summer window when there is more time to negotiate a more reasonable fee instead of paying well above their valuation in January, which is something that Chelsea have been known to do as of late.
However, Broja has other ideas and has instead decided to work even harder in training to be able to try and become or at least start to be the striker that Chelsea have been so desperately in search of and has insisted that he wants to stay to prove his point that he is the man for the job. A fantastic attitude from the 22 year old who will look to seize upon the fact that Nicholas Jackson is away at AFCON until the start of February and how Christopher Nkunku has once again been side lined through injury, so maybe if Broja can hit some form then the Chelsea owners will revoke their ideas on cashing in on the striker.
Broja will hope that Mauricio Pochettino can put his faith in him in what is still a very turbulent time at an ever changing club. Chelsea fans will hope that the Albanian can find his feet in front of goal to help push Chelsea up the table and potentially put the club back in contention for European qualification.